Chief Play Officer
Eric is the founder of Roc Solid Foundation. With his mind on the mission, he manages the staff and oversees all key initiatives, including children’s hospital partnerships, major sponsor relationships and Roc Solid’s strategic growth plan. He is also host of Roc Solid's What Hope Looks Like podcast.
As a pediatric cancer survivor, Eric is all too familiar with the battle a family faces when their child is diagnosed. And that’s what drives him daily toward the vision of one day building hope for every child fighting cancer.
Eric is an avid reader and dedicated leader who speaks to large groups regularly, sharing his personal story. If you’re around him long enough, you’re sure to hear a metaphor or reference to a self-growth book he’s reading.
With a “think big, act small” approach, Eric puts the highest value on relationships and those who have supported the organization as it’s grown. He keeps Roc Solid staff members busy with never-ending “larger than life” ideas, always pushing the envelope and always with the mission in mind.
Director of Communications
Ashley officially joined the Roc Solid team as Director of Communications in 2017 after managing the organization's brand and marketing efforts as a volunteer for nearly seven years. She oversees all communication to volunteers, sponsors, donors and the public, including the What Hope Looks Like podcast. She's also Eric's go-to for implementing "big ideas," of which there are many.
Ashley graduated from the University of Central Florida (#goknightsgo) with a degree in Advertising and Public Relations. For 10 years, she was senior account manager for Hampton Roads' premier PR firm. She never planned to work in the nonprofit sector, but when this opportunity presented itself, she couldn't say no.
Ashley is extremely passionate about Roc Solid's mission and maintaining its brand as the organization grows. She thinks of herself as being organized, and her habit of writing everything down in long to-do lists overwhelms her colleagues... but they never have to worry something will fall through the cracks.
And #shelikestocommunicate, so you'll be hearing from her soon!
Kelly is Roc Solid’s people-person. A mom of four, she is a natural caregiver and encourager.
Her role includes overseeing finances and human resources, as well as assisting Roc Solid's executive team.
A former banker, Kelly was exposed to Roc Solid through a community service project that coincidentally benefited a family she knew. After signing on as a volunteer, this position opened, fitting her interests and personality perfectly.
Kelly never takes herself too seriously and is known to keep her coworkers on their toes with jokes and pranks. But she is also extremely hard working, reliable and flexible to filling whatever role is needed at the time.
Director of Development
When Kara was 20, she heard the three words nobody wants to hear - You have cancer. It was her sophomore year at Hillsdale College in Michigan. She was on the basketball team, and life was good. But then life as she knew it stopped completely.
After treatment, Kara finished her degree, plus a Master’s at Eastern Virginia Medical School, and then worked as a surgical assistant. But fate and a desire to give back led her to Roc Solid, where she is responsible for financial growth in North Carolina and beyond to support our mission and programs.
Kara’s a goal-driven team member who makes people feel comfortable in any situation and likes to have fun in the process.
“Working with Roc Solid is my opportunity to not ‘waste’ my cancer,” she says. “There’s nothing I could be more passionate about.”
“John? Oh, he’s the loud one.” It’s true, but he’s also got a huge, loyal heart for kids fighting cancer. In fact, he’s been involved with Roc Solid literally since it started. As the (volunteer) Director of Play It Forward back then, he was a part of every playset build for the first four years.
John grew up in Portsmouth and received his Bachelor’s in Biology from Christopher Newport University (pretty smart, huh?). He worked in the landscaping industry for many years but always knew he’d officially join the Roc Solid team one day.
“Everything happens for a reason, and now I get to live out the dream I had when Roc Solid started,” he says.
Bryan Sellitti, CCLS
Bryan came to Roc Solid from our local children's hospital (Children's Hospital of the King's Daughters) where he'd worked for 17+ years as a Child Life Specialist.
Aside from needing to teach him now to "dress down," the transition to working at Roc Solid was super smooth, as he'd been a huge advocate for our organization since the beginning. At his previous role, he distributed hundreds of Ready Bags to families who had recently been diagnosed with pediatric cancer and also worked with them to schedule Roc Solid playset projects.
"I new right away this was the next step for my career," says Bryan. "I'm blessed I get to now help a much larger population of families fighting cancer through this role."
Bryan is a graduate of West Virginia University and a Certified Child Life Specialist. At Roc Solid, he works with new and existing hospital partners, as well as Roc Solid families, to engage them in our Ready Bag and playset programs.
His best quality? His compassion to care for other people. Worst? He can't say no. For both reasons and many more, we are lucky to have him!
She's an open book... so whatdoyawanna know?
Stacey brings the sunshine to our team. She's been compared to "Poppy" (the Troll - the cute kind) because she's "relentlessly positive and happy, energetic, and easy-going with freckles made of glitter." It's her genuine personality, and it's contagious.
A graduate of Virginia Commonwealth University, Stacey now works to engage Roc Solid donors and sponsors - the perfect fit for a people-pleaser. She's great at building those relationships and recognizing others' needs... while also making sure everyone is having a lot of fun.
"When I joined the Roc Solid team, I knew I'd landed in a place where I can put good back into the world, one family at a time."